Ben Huxley
Creative Strategy & Design
Archives
Pop Tarts – (T)Art Gallery
https://benhuxley.com/wp-content/uploads/2024/10/RPReplay_Final1729843014.mp4 A pop-up art gallery celebrating the 60th anniversary of Pop-Tarts features art created from the breakfast pastries – including an homage to one of the most iconic pop-art pieces of all-time. Nathan Wyburn, a food artist from Cardiff, Wales, was commissioned by Kellogg’s – to create three works of art for the Pop (T)Art…
Timotei – The Showercast
https://benhuxley.com/wp-content/uploads/2024/10/RPReplay_Final1729844446.mp4 Haircare brand, Timotei, has launched an innovative new podcast series designed for listeners to tune into during their morning hair wash routine. ‘A Gentle Start: The Showercast’ follows research finding that four in five are embracing the importance of the wellness trend ‘gentle living’, after nearly all UK adults admit they want to slow…
Aldi – Justin Youraldi
https://www.youtube.com/watch?v=IvLSGtljtYQ Wine buffs at a royal show jumping event indulged in gourmet wine – that actually came from Aldi. While they thought they were sipping on exotic grapes from the world’s most exclusive vineyards, costing nearly 10 times the price, they were in fact enjoying more modestly priced wines as low as just £4.99. Attendees…
Visa – Olympics Pop-up
https://benhuxley.com/wp-content/uploads/2024/08/v0f044gc0000cqlt7t7og65o7jj67m1g.mp4 An experiential activation in the vibrant Seven Dials Food Market, Covent Garden. A Visa pop up event where the public could catch all the Olympics action on the big screens, enjoy interactive games and experience the sporting spirit! I was asked to design the artwork for the activation, dressing the building with Visa and…
U – TV Dinners for U
U launches the world’s first ‘TV Dinners for U’ restaurant to satisfy the nation’s TV addiction! A recent study by UKTV’s new streaming service, U, reveals that we really are a nation of TV addicts, with Brits spend over three and a half weeks a year watching TV – totalling four and a half years…
Simon Cowell – Boyband Recruitment Campaign
https://benhuxley.com/wp-content/uploads/2024/06/cowell.mp4 Simon Cowell is on a mission to discover a boyband that can match the phenomenal success of One Direction, as he launches a nationwide talent search. The music mogul, who famously put together Harry Styles, Niall Horan, Zayn Malik, Louis Tomlinson, and Liam Payne into One Direction on The X Factor back in 2010,…
Samsung Fold Concepts
Concepts for a series of posters and visualisations to promote the new range of Samsung Fold mobile phones and tablets. The artwork explored the possibility of using the medium of folded paper as a vehicle to create a series of installations designed to promote the new Samsung devices. Additionally I created a series of…
PP – Darts World Championships
Logo development, branding and mock-up work for the 2024 Paddy Power Darts World Championship at the Alexandra Palace. I was asked to explore a number of concepts and artistic routes for the development of the logo for the Paddy Power Darts World Championship. The work below shows the development of these concepts, with variations on…
Diplomatico – Sleeve Design
Book sleeve design for two travel books designed on behalf of the premium sipping Rum manufacturer Diplomatico. The books, titled The Spirits of Adventure and The Road less Travelled were designed to be luxury travel guides combining the beautiful travel imagery alongside recipes and branded imagery of the product. I was asked to create the…
Aldi – Santa’s Parking Space
https://benhuxley.com/wp-content/uploads/2023/12/aldi_santa.mp4 Christmas shoppers in Manchester were given a surprise as they spotted a giant sleigh parking space installed on top of a local Aldi store. The freshly installed parking space sports a sleigh-shaped print, and has enough space reserved for the nine trusty reindeers that pull Santa’s sleigh. Painted in bright yellow, to safely guide…