Ben Huxley
Creative Strategy & Design
Archives
Pop Tarts – (T)Art Gallery
https://benhuxley.com/wp-content/uploads/2024/10/RPReplay_Final1729843014.mp4 A pop-up art gallery celebrating the 60th anniversary of Pop-Tarts features art created from the breakfast pastries – including an homage to one of the most iconic pop-art pieces of all-time. Nathan Wyburn, a food artist from Cardiff, Wales, was commissioned by Kellogg’s – to create three works of art for the Pop (T)Art…
Timotei – The Showercast
https://benhuxley.com/wp-content/uploads/2024/10/RPReplay_Final1729844446.mp4 Haircare brand, Timotei, has launched an innovative new podcast series designed for listeners to tune into during their morning hair wash routine. ‘A Gentle Start: The Showercast’ follows research finding that four in five are embracing the importance of the wellness trend ‘gentle living’, after nearly all UK adults admit they want to slow…
Visa – Olympics Pop-up
https://benhuxley.com/wp-content/uploads/2024/08/v0f044gc0000cqlt7t7og65o7jj67m1g.mp4 An experiential activation in the vibrant Seven Dials Food Market, Covent Garden. A Visa pop up event where the public could catch all the Olympics action on the big screens, enjoy interactive games and experience the sporting spirit! I was asked to design the artwork for the activation, dressing the building with Visa and…
U – TV Dinners for U
U launches the world’s first ‘TV Dinners for U’ restaurant to satisfy the nation’s TV addiction! A recent study by UKTV’s new streaming service, U, reveals that we really are a nation of TV addicts, with Brits spend over three and a half weeks a year watching TV – totalling four and a half years…
EasyJet Holidays – Nuisance signs
Portable speakers, drones, and social media poseurs have been named amongst the UK’s top beach annoyances, according to new research from easyJet Holidays. To help tackle bad beach-behaviour this summer, the holiday company employed TV stars Michael and Hilary Whitehall as ‘Beach Rangers’. In a poll the nation’s top 20 beach annoyances included; drones, portable…
McVitie’s National Dunking Championship
https://www.youtube.com/watch?v=klw3a9fQNwo Logo development, branding and activation work for the first ever McVitie’s National Dunking Championship! British biscuit maker McVitie’s staged its inaugural ‘National Dunking Championship’ to transform pastime of biscuit dunking into a sport, aiming to bring people together in a competitive showcase of skill and biscuit know how. The inaugural contest was held in…
Penguin – Big Book of Penguin Jokes
Sleeve design for The Big Book of Penguin Jokes. When you pick up a Penguin you’re treated to a chocolatey bite and a joke to make you chuckle. For decades, Brits have been laughing and sharing the biscuit one-liners everywhere from the playground to the office canteen, and now McVitie’s has revealed the nation’s favourite…
PP – Darts World Championships
Logo development, branding and mock-up work for the 2024 Paddy Power Darts World Championship at the Alexandra Palace. I was asked to explore a number of concepts and artistic routes for the development of the logo for the Paddy Power Darts World Championship. The work below shows the development of these concepts, with variations on…
Diplomatico – Sleeve Design
Book sleeve design for two travel books designed on behalf of the premium sipping Rum manufacturer Diplomatico. The books, titled The Spirits of Adventure and The Road less Travelled were designed to be luxury travel guides combining the beautiful travel imagery alongside recipes and branded imagery of the product. I was asked to create the…
Aldi – Santa’s Parking Space
https://benhuxley.com/wp-content/uploads/2023/12/aldi_santa.mp4 Christmas shoppers in Manchester were given a surprise as they spotted a giant sleigh parking space installed on top of a local Aldi store. The freshly installed parking space sports a sleigh-shaped print, and has enough space reserved for the nine trusty reindeers that pull Santa’s sleigh. Painted in bright yellow, to safely guide…