Ben Huxley
Creative Strategy & Design
Portfolio
AI Creatures – Prompt work
Graphic Design, Mischief, MockupsOhk Energy – Storm Konnect
Branding, Graphic DesignTravelodge – Wrapping Rooms
Activation, Branding, Graphic Design, MockupsAldi – CapAldi
Activation, Branding, Graphic Design, MockupsSky Sports – Everywhere
Branding, Graphic Design, MockupsPayPal – deckchair
Activation, Branding, Graphic DesignVauxhall x Scalextric
Activation, Branding, Graphic Design, Infographics, MockupsDomino’s – Chip for Dough
Activation, Branding, Graphic Design, MockupsAldi – Aldeh
Activation, Branding, Graphic Design, MockupsMcVitie’s – Chocolate Digestive Experience
Activation, Branding, Graphic Design, MockupsDomino’s – Leopardstown 2025
Activation, Branding, Event Management, Graphic DesignPop Tarts – (T)Art Gallery
Activation, Branding, Graphic Design, MockupsTimotei – The Showercast
Activation, Branding, Graphic Design, MockupsAldi – Justin Youraldi
Activation, Graphic Design, MockupsVisa – Olympics Pop-up
Activation, Branding, Graphic Design, MockupsU – TV Dinners for U
Activation, Branding, Graphic Design, MockupsSimon Cowell – Boyband Recruitment Campaign
Activation, Graphic Design, Mischief, MockupsEasyJet Holidays – Nuisance signs
Activation, Branding, Graphic Design, MischiefSamsung Fold Concepts
Graphic Design, MockupsMcVitie’s National Dunking Championship
Activation, Branding, Graphic DesignPenguin – Big Book of Penguin Jokes
Branding, Graphic DesignPP – Darts World Championships
Branding, Graphic Design, MockupsDiplomatico – Sleeve Design
Branding, Graphic Design, MockupsAldi – Santa’s Parking Space
Branding, Graphic Design, MockupsDacia – Air Fresheners
Activation, Branding, Graphic DesignMoney Week – Political Power
Graphic DesignNatWest – Piggy Banks 2.0
Activation, Graphic DesignDave – Fringe Trophy
Activation, Branding, Graphic DesignDomino Records – Future Retro
Graphic Design, MockupsVersuni – Bangalter
Graphic Design, MockupsSamsung – Jet AI Vacuum
Graphic Design, MockupsVersuni – Coffee Table Book
Graphic Design, MockupsThe Sun – Hair Salon
Activation, Branding, Graphic DesignBrewdog – Pitch Perfect
Graphic Design, MockupsPaddy Power – Chelsea sign
Activation, Graphic Design, Mischief, MockupsThe Chap – Lifestyle Feature
Graphic Design, MockupsThe Sun – Coronation Concepts
Graphic Design, MockupsCondé Nast – Stained Glass
Graphic DesignThe Sun – World Cup DOOH
Activation, Branding, Graphic DesignPP – social videos
Branding, Graphic Design, MischiefPP – Social Graphics
Branding, Graphic Design, Mischief, MockupsPP – Mug on the Tyne
Activation, Branding, Event Management, Graphic Design, MischiefPP – Euros Fanzones
Activation, Branding, Event Management, Graphic Design, SponsorshipPP – Shootout Golf
Activation, Branding, Event Management, Graphic Design, SponsorshipPP – Save Our Shirt
Activation, Branding, Event Management, Graphic Design, Mischief, Mockups, SponsorshipPP – Sports Trophies
Branding, Graphic Design, SponsorshipPP – Racing Branding
Activation, Branding, Event Management, Graphic Design, SponsorshipPP – Champions League of Darts 2019
Activation, Branding, Event Management, Graphic Design, Mischief, SponsorshipPP – Champions League of Darts 2018
Activation, Branding, Event Management, Graphic Design, Mischief, SponsorshipPP – Cheltenham Fanzone
Activation, Branding, Event Management, Graphic Design, SponsorshipPress Association – Match Story
Graphic Design, Infographics, MockupsThe BBC – News Graphics
Graphic Design, InfographicsVarious – Infographics
Graphic Design, InfographicsPresentation Design
As a freelance presentation designer, I help busy Creative Agencies, Marketing Managers, CEOs, and Entrepreneurs by transforming their presentation documents into visually stunning, engaging assets that captivate audiences.
With expertise across PowerPoint, Google Slides, and Keynote, I bring your presentations and pitch decks to life—whether you need a complete rebrand or a refined refresh. I ensure your internal and external communication materials align seamlessly with your brand identity while enhancing clarity, impact, and professionalism.
Save time and maintain brand consistency with custom templates tailored for PowerPoint, Google Slides, or Keynote.
With a cohesive, polished design in place, you can focus on crafting compelling content, knowing your presentations will always look sharp and on-brand.
PORTFOLIO:
Explore some of the stunning presentations I’ve crafted for clients in recent months.
Clients








About Me
Ben Huxley
With over 20 years of hands-on experience in creative and digital roles, I am a genuine Creative Leader who has worked with renowned organisations such as Paddy Power, The BBC, News UK, and The Press Association. Throughout my career, I have created content for some of the world’s largest brands and played a central role in managing one of the most beloved social media accounts globally. I have also contributed to scriptwriting for TV and radio advertisements, developed ideas for press campaigns, and been heavily involved in one of the most famous sports sponsorship campaigns in history.
Most of my work has revolved around collaborating with digital and media teams, executing projects across various platforms. Throughout my career, I have gained experience in sports, media, entertainment, and breaking news.
What I Do
Creative Thinking
Experienced creative thinker capable of delivering exceptional and innovative ideas, and leading creative teams across a wide range of industries.
Brand Strategy
10+ years of experience entrenched in creative roles in some of the biggest and best-loved brands in the UK and Ireland.
Digital Design
Exceptional graphic and digital designer with a keen eye for detail and excellent understanding of typography, colour theory and composition.
Event Management
Particular passion for the creation and delivery of award-winning, innovative branded live events and experiences.
Testimonials

Ben is the purveyor of a cherished brand. Unmistakably, a real driving force behind its successes. He is integral to the work we do. Not to mention his razor-sharp insights, an understanding of how executions work across PP's brand pillars, and an instinctive touch for what will and won't work. A Total expert in his field.
Lee Price
Allbirds

Ben is one of the most talented designers I have worked with, his ability to think outside the box adds tremendous value to the concepts and ideas that are being worked on. He is a passionate designer and has great awareness of new creative strategies, technology and current trends which makes him a great asset to any design team.
Harjit Kaura
Checkout

Ben is an absolute pleasure to work with. His creative abilities have been completely invaluable to the events success and has made our role as the delivering partner a seamless process. For Ben, enhancing the fan experience is at the forefront of his approach to ideation and strategy and as a result, he's able to create truly memorable activations that are received very positively.
George Felgate
Signfyd
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Resume
Experience
Mar 2023 - present
The Ask Why Group LtdCreative Director
Since March 2023, I have served as Creative Director and Co-Founder of The Ask Why Group, where I lead the charge in helping our clients navigate the intersection of bold design and commercial strategy. My role is centered on architecting comprehensive brand identities and innovative activation concepts, moving beyond mere aesthetics to ensure every idea is executed with precision. By partnering closely with diverse businesses, I transform high-level strategy into tangible, high-impact creative solutions that resonate deeply with their target audiences and drive meaningful results.
Feb 2015 - Feb 2023
Paddy PowerBrand Engagement Visual Lead
Spending eight years at the heart of the Paddy Power Brand team, I played a pivotal role in defining the creative strategy for one of the industry's most provocative and recognizable voices. My work involved navigating the full breadth of the marketing landscape, from high-stakes event management and editorial to the brand's legendary "Mischief" stream. By bridging the gap between bold strategy and execution, I ensured a cohesive, disruptive presence across every touchpoint, helping to cement the brand’s reputation for peerless creativity and cultural relevance.
Sep 2021 - Feb 2023
Paddy PowerHead of Sponsorship UK & Ireland
As Head of Sponsorship, I was responsible for the strategic growth and management of Paddy Power’s diverse portfolio across the sports and entertainment sectors. I worked in close partnership with global rights holders and key suppliers to ensure every activation was executed with precision. By balancing rigorous operational standards with the brand’s signature flair, I successfully transformed traditional sponsorships into high-impact moments of "brand fame."
Jun 2013 - Feb 2015
The Press AssociationSenior Designer
Joining the Press Association in June 2013, I was tasked with spearheading a specialized new department focused on the design and development of innovative, data-driven football products. As the creative lead during the 2014 World Cup, I directed the visual strategy and technical delivery of our football graphics and data applications. This role involved overseeing the high-volume production of thousands of digital assets, ultimately reaching and engaging a global audience of millions throughout one of the world's premier sporting events.
Jan 2012 - Jun 2013
The BBCUX Designer
In 2012, I joined the BBC as part of a specialized design team responsible for producing high-impact content for the BBC News website and its global portfolio of 27 foreign language sites. My role involved crafting intricate infographics, illustrations, and interactive features, often requiring rapid turnaround and precision while responding to breaking global news in high-pressure environments. A defining highlight of this tenure was serving as the lead designer for the BBC World Service’s London 2012 Olympics project, where my work drove significant engagement, amassing over 128 million page impressions throughout the games.
Awards
Sport Industry Awards
FMBE Gold Award
Contact
How Can I Help You?
If you’d like to talk to me about your project, please get in touch.